PhotoDay’s smart text marketing is a free, automatic feature using SMS (short message service). All you have to do is instruct your customers to text their access code to 90738 to subscribe and receive the automatic series based on the status of the gallery, special offers, etc. Learn more about this feature on the blog and view the auto-SMS campaign messaging.
While PhotoDay makes sure to cover nearly all of a studio’s promotional needs and direct contact with their customers, there are times when a studio might require extra communications—for example: flash sales, new photos uploaded, best price series, etc.
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Custom SMS Requirements
Custom messages can be requested on a per-need basis directly in the Studio Panel. Please review the following guidelines for custom SMS requests before requesting:
Messages are sent only to customers who have not yet ordered and/or to customers with unused AdvancePay credits.
Galleries must be less than 365 days old to qualify.
Once you’ve selected which message you want to request, follow the steps below to submit a request.
Before submitting, be sure to double-check and confirm the custom campaign you've selected. Once submitted, a custom SMS request cannot be edited or canceled.
As long as your request is approved, it will be added to the schedule. Same-day text requests are not available, and the texts will send at 1 PM EST on the scheduled date(s). The Customer Success team will reach out if there are any concerns.
PhotoDay reserves the right to refuse a message request.
How to request Custom SMS
In your Studio Panel, go to Store > Promos > Custom.
Click the blue Request Custom Promo button to open the request page.
Select a promo series from the drop-down menu. You can review the different series here.
Next, target your customers by selecting the jobs you'd like to receive this custom promo. You can sort through jobs using the Job Start and End date filters. Jobs must be published less than 365 days ago and not expired or archived.
Select the job(s) and click the blue arrow to move them from the box on the left to the box on the right.
Next, Select a Start Date.
After selecting a promo and start date, a new section will populate below for you to preview the text messages.
The final step is to click the blue Create button at the top right of the page.
The Customer Success team will review your request and reach out if there are any concerns. Once approved, you will receive email confirmation.